When I graduated from North Carolina State University's College of Design with a bachelor's degree in graphic design in 2010, I had a very specific idea of what I wanted in a career, and I wasn't willing to compromise my dreams. Like many creative people, I like to do my own thing, so it made sense for me to strike out on my own. I started Love, Citron as a side project in November of 2010, and I officially began my career as an independent designer the following July.

My love for design and making has blurred the lines between my 'job' and my 'real life', leading to a hybrid that I like to call my 'design life'. Creativity is in my blood, and making is second nature; I always have some kind of project going and I wouldn't have it any other way. My passion is for facilitating connections through design. I like working with clients who are passionate in their jobs, but aren't sure how to solve their design problem. My goal is to help my clients reach solutions in a way that is not only highly functional, but also visually arresting. I know I've done a good job if I have succeeded in bringing like-minded people together, whether it's through beautiful stationery or a thoughtful branding campaign.

Do you want to work with me? I can help you with your web design, branding, publication and print products. Send me an email at alison.citron{at}gmail.com and we can get started!